Overwatch Paris map launch
Packaging creation & printed elements
We created a gift package to promote the launch of a new in-game content (Paris map).
I worked with the Overwatch european team on packaging and print material inspired by the in-game content.
25 lucky winners, chosen at random, got the Overwatch Paris map souvenir kit valued at approximately €100. Each kit contains:
- 1x Overwatch luggage cardboard box
- 1x Pâtisserie Galand macaron box
- 1x Les Deux Escargots napkin holder with napkins
- 1x Hotel Beau Ciel room key
- 1x Fatale perfume bottle
- 1x Paris street sign
- 2x Opera posters
- 2x Cabaret Luna numbered tickets
- 5x Paris postcards
In-game screenshots used as inspiration.
![](https://dianeherbays.com/wp-content/uploads/2023/01/sidenofilter.jpg)
![](https://dianeherbays.com/wp-content/uploads/2023/01/04_billets.jpg)
![](https://dianeherbays.com/wp-content/uploads/2023/01/06_card.jpg)
![](https://dianeherbays.com/wp-content/uploads/2023/01/01_fatale.jpg)
![](https://dianeherbays.com/wp-content/uploads/2023/01/05-1_clef.jpg)
![](https://dianeherbays.com/wp-content/uploads/2023/01/07_rue.jpg)
![](https://dianeherbays.com/wp-content/uploads/2023/01/02_marcaron.jpg)
![](https://dianeherbays.com/wp-content/uploads/2023/01/03_rond.jpg)
![](https://dianeherbays.com/wp-content/uploads/2023/01/08_poster.jpg)